Since the company was founded in 1996, our vision has
been to provide the highest quality, objective financial advice to a limited
community of
like-minded families. We have a unique business structure that allows
us to accomplish our vision.
The Community’s Size
– The motto of many financial companies is that “bigger is better”. We do
not subscribe to this motto at all. In fact, we have a definitive limit on
the number of families who will join our community. Once this limit is
reached, our practice will “be done” accepting new clients. A limited
community such as this has a great deal of benefits for everyone as it
allows us to focus all of our time and resources on the management of the
community members’ finances and the pursuit of becoming the best financial
advisor that we can be.
Partners vs. Employees
– The typical financial company will hire expensive staff, including sales
people, attorneys, accountants, support staff, etc. These employees require
expensive offices, more computers, extensive networks, and multiple layers
of management and management headaches. Theoretically, all of these
employees are for the clients’ benefit. Realistically, the expense,
complexity and management of employees results in either less time to devote
to each individual client, or increased total cost.
We also have a wide network
of professionals and the ability to employ the right expert for each
family’s unique needs. The main difference, however, is that we “partner”
with other professionals and professional firms; we don’t hire them as
employees. By using the services of the best independent businesses and
subcontractors available, we bring our families exactly the expertise and
services they need without the overhead. And not only do you benefit from
our flexibility to choose the best Partners, but you don't pay for extra
people and office systems that don't directly benefit you.
Fee-Only –
Commissions, trails, cross-selling, referral fee arrangements, kickbacks,
surrender fees, etc. All these terms are exceedingly common in the
financial services industry. 100% of our revenue comes directly from one
source, the families in our community. Nothing is hidden from you. Our
only incentive is to deliver on our promise to you; that you will continue
to make progress towards the fulfillment of your financial goals so that you
can have a great life.